Why We Exist
You spent years becoming an expert. Most of the world never sees it.
Since 2012, The Keshri Group has helped physicians and healthcare executives change that. Here are four of their stories.
For Physicians and Healthcare Executives
More patients, consulting and speaking, your own product line or a best-selling book.
Why We Exist
Since 2012, The Keshri Group has helped physicians and healthcare executives change that. Here are four of their stories.

01Personal Brand
Dr. Luis Taveras is EVP and Chief Information Officer of Jefferson Health. We built his platform: a #1 best-selling book, speaking and media. His second book launches January 2027.

02Practice Growth
Dr. Maria Ivanov, an ophthalmologist, immigrated from Russia and built her career in a New York hospital. We helped her open and grow her own practice, with the website, local search and reviews to fill it.

03Your Product
TAARA makes medical scrubs for nurses and physicians. We built the brand, ran the NYC photo and video shoot, launched the store and partnered with healthcare influencers. We’ve also produced a custom branded apparel line with L.L.Bean.

04Your Book
You talk, we write. Keshri Publishing has published physicians and executives, from The 90 Day CIO and The Leadership Revolution (January 2027) to A Global Eye to Patients and Doctors.
Trusted at Scale
Before we build your platform, we built campaigns for some of the biggest names in healthcare.
Novartis. First-month sales from the all-digital relaunch of Xiidra.
Johnson & Johnson. Donations raised through the CaringCrowd platform.
Apollo Hospitals. Brand awareness for a new network of cancer centers.
What We Do
Meet Our Team
Founded by Dr. Kesha Ajvalia, MD, and Dr. Shri Ajvalia, PhD. Strategy, creative, digital and publishing, all at our headquarters in Parsippany, New Jersey.

DavidChief Creative Officer
JamesChief Digital Officer
LeslieGlobal Client Officer
HisnaChief Production OfficerIn Their Words

“Keshri helped me make my book an Amazon Best Seller and continues to drive exposure for my platform.”

“Keshri helped us create a new brand identity, relaunch in a very competitive market and continues to partner with our DTC and B2B growth.”
How It Works
Your Story Is Next
Talk with our team about where you want to go. You'll leave with a short written plan, whether or not we work together.
